PlugMesh — Customer Data Platform for modern commerce

 The problem 

Your customer data is everywhere — and nowhere.

A typical commerce brand keeps customer data across 5–10 disconnected systems. No single tool knows the full story of who your customer is and what they did.

Data is scattered

Shopify, İkas, CRM, ad platforms and forms each hold a different fragment of the same person.

Segmenting is manual

Building an audience means exporting CSVs and stitching spreadsheets by hand, every time.

Campaigns are siloed

Email, SMS and WhatsApp live in separate tools with no shared audience or reporting.

Behavior is invisible

By the time you see what a customer did, the moment to act on it has already passed.

 The solution 

One platform, from raw data to results.

PlugMesh collapses your entire customer workflow into a single, connected flow.

Connect

Plug in Shopify, İkas, Meta, forms & API

Collect

Resolve identity into one 360° profile

Segment

Rule-based, dynamic audiences that self-update

Launch

Send SMS, email & WhatsApp campaigns

Analyze

Measure delivery, opens & conversions

 Integrations 

Connect your stack in minutes.

Turkey-focused and global connectors across e-commerce, messaging and lead capture — plus a webhook engine and REST API for everything else.

 Sources 

S Shopify

İ İkas

W WooCommerce

T Ticimax

I Ideasoft

M Meta Lead Ads

+ Webhooks · REST API · CSV / XLSX import

One customer profile

Identity resolution & events

 Channels 

Mailchimp · SendGrid · Gmail · Mailjet

SMS

JetSMS · Netgsm · Twilio · +3 TR

Cloud API (Meta Graph)

Push

FCM / APNs

Coming soon

Klaviyo Telegram Apple Wallet BigQuery / Snowflake Export Outbound Webhooks

 Social Intelligence HubOptional module 

Turn Instagram & WhatsApp chats into leads.

PlugMesh analyzes every DM and comment to generate leads, detect intent and score them — then syncs the signals straight into your CDP. No raw message archive, just meaningful events and traits.

Intent detection — purchase, price, size, complaint & more

Automatic lead scoring — transparent, rule-based, tunable

Cross-channel identity — merges phone & Instagram profiles

CDP sync — writes customers, events & traits for segments

@ayse.styles

Instagram · Direct message

now

Bu elbisenin S bedeni ne zaman gelir? Fiyatı da 750₺ mı?

Detected intent

Size inquiry Price inquiry Purchase intent

Lead score

Purchase intent +40

Size inquiry +20

Price inquiry +15

 Synced to CDP · intent_detected → segment 

 Features 

Everything a CDP should be.

A complete customer data platform — identity, events, segments, campaigns and analytics — built on a modern, modular architecture.

Unified Customer Profile

Identity resolution merges email, phone and device IDs into one 360° profile.

Advanced Segmentation

Rule-based dynamic segments that re-evaluate themselves automatically.

Real-time Events

Ingest and stream behavioral events live over a tenant-isolated channel.

Marketing Automation

Event-triggered flows and scheduled activations across every channel.

Campaign Builder

Target a segment and launch email, SMS or WhatsApp in a single flow.

Analytics & Insights

KPIs, activity trends and top audiences — cached for instant dashboards.

Webhook Engine

HMAC signatures, replay protection and idempotency built in.

API First

Every capability is exposed over a clean, documented REST API.

High Performance

Batch ingest handles tens of thousands of events per second per node.

 The platform 

Your whole customer world, one workspace.

Segment builder, live charts, campaigns and customer timelines — side by side, always in sync.

Audiences

Country: TR Last order < 30d + Add filter

 Synced 

Segment builder

WHERE

total_spent > ₺2,500

AND

WHERE

last_order within 30d

AND

WHERE

source = Shopify

Matching customers

2,140

Revenue attributed

+18.2%

₺1.24M

Channel mix

Email 48%

SMS 34%

WhatsApp 18%

Campaigns

Winback · VIP 30d SMS RUNNING

Cart recovery flow Email RUNNING

New collection launch WhatsApp SCHEDULED

Ayşe Yılmaz

VIP · ₺8,420 LTV

TIMELINE

Placed order · ₺640

2h ago · Shopify

Opened SMS campaign

5h ago · Winback

Added to cart

1d ago · Web

Joined via Meta Lead Ad

12d ago

 How it works 

Live in four steps.

01

Connect

Link Shopify, İkas, Meta Lead Ads, web forms and your API in a few clicks.

02

Collect

Every event and identity resolves into a single, deduplicated customer profile.

03

Segment

Build dynamic audiences with rules that keep themselves up to date automatically.

04

Launch campaign

Send SMS, email & WhatsApp — then watch results land in your dashboard live.

One customer profile,
across every channel.